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Global tools,
regional support.

From any place in the world, with IDEAS IP, you can manage your Intellectual Property in Central America and the Caribbean, effectively and hassle-free.
IDEAS IP was established in Costa Rica in 2009 as a solution to your IP matters in the region. Since the beginning, it has been known for its high quality services and its broad knowledge of the Central America and Caribbean jurisdictions. Proof of this, is that only after one decade IDEAS IP has expanded its scope and size, becoming as of today an international service center for the entire region.

Maricruz Villanea

Founder and CEO

Managing partner and founder of Ideas, she has more than 20 years of experience in Intellectual Property matters. She is well known for trademarks prosecution in the region, with experience in managing big trademark portfolios. She is also head of the anticounterfeiting department which is constantly looking for enforcement solutions for clients ranging from luxury brands to consumer products. Active member of the Costa Rican Bar Association, of different Intellectual Property Associations and founding member of the Professional Intellectual Property Association.

Ana Cristina Arroyave

Partner

She has more than 20 years of experience in Intellectual Property Matters and is Head of the International Department. Ana focuses on trademark prosecution management in Central America and has a unique knowledge of Central America´s jurisdictions. She assists clients with different needs and budgets in the management of their IP Portfolios, working with decision makers to ensure a smooth registration and managements process.

MELISA MORA MARTIN

Partner

Partner and Director of the Enforcement Department, with more than 19 years of experience in the Intellectual Property realm. Melissa centers her practice as an enforcement lawyer in trademark counterfeiting processes, as well as developing protection strategies for trademark and patent portfolios throughout the region. She is an Active Member of the Costa Rican Bar Association, APPICR; as well as several international IP organizations: INTA, IACC, ASIPI. Additionally, she is part of the Board of Directors of the Illicit Trade Observatory of the Costa Rica Chamber of Commerce.

Angélica Argüello

Partner

She has more than 18 years of experience in Intellectual Property matters in Nicaragua. Has worked with several national and international companies managing large trademark portfolios and Intellectual Property litigation and administrative procedures. She has also participated in Due Diligence processes.

Roberto Argüello

Partner

Lawyer and partner in Nicaragua with more than 18 years of experience in the local legal practice. He has been part of several complex transactions involving multidisciplinary and multijurisdictional teams. His main areas of practice are Intellectual Property, Regulatory, Corporate Law, Due Diligence and Contract drafting, review, analysis.

Rodrigo Cano

Partner

Partner with extensive training in Intellectual Property Law, Commercial Law and Regulatory Affairs in Honduras. He has been a lawyer for more than 18 years representing national and international companies.

Marcela Mancía

Partner

Based in El Salvador and with more than 20 years of experience in matters related to Intellectual Property rights, she has a vast experience in the Regulatory area for food, beverages, natural supplements, medicines, medical devices, veterinary products and cosmetics both in El Salvador and other Central American countries. She also focuses on counseling on promotions, sweepstakes, contests and other sales incentives, and related Intellectual Property matters.

Gustavo Noyola

Partner

Gustavo is a lawyer with more than 12 years of experience in Intellectual Property, both in the administration of high volume portfolios at a regional level, as well as in the fight against piracy. He is currently the Guatemalan delegate for ASIPI, Alternate Member of the Guatemalan Chamber of Intellectual Property, Member of the Anti-Piracy Committee of ASIPI and ECTA, member of the Enforcement Committee of INTA, ambassador of IPO.

Gonzalo Menéndez

Partner

Gonzalo is a lawyer with more than 15 years of experience in the intellectual property area, managing high volume portfolios at a regional level, as well as in the corporate intellectual property area. His expertise focuses on advising clients in relation to technology and information agreements, sale and assignment, non-disclosure agreements (NDA), confidentiality agreements, memorandum of understanding (MOU), work agreements, agency agreements, trademark/patent license and technology transfer, franchise agreements, distribution agreements, manufacturing agreements and participation agreements, among others.

Leyla Harper

Partner

Leyla has over 14 years of experience in the legal field. Her career has spanned two countries, Haiti, and Canada, where she worked in both the public and private sector. For nearly a decade, she has gained experience in the Intellectual Property field in Haiti.
Throughout her career, Leyla has had the privilege of collaborating with numerous national and international companies, playing a pivotal role in the management of trademark portfolios and the execution of complex Intellectual Property procedures. Leyla possesses extensive knowledge and familiarity with the nuances of Intellectual Property laws and practices in Haiti and across the french speaking Caribbean region.
Leyla's comprehensive experience combined with her dedication and multicultural background, make her a valuable asset.

NEKEISHA PERSAUD

Partner

Nekeisha Persaud, an Attorney-at-Law and Certified Intellectual Property Agent, holds degrees from the University of Guyana and Hugh Wooding Law School, and was admitted to the Guyana Bar in 2016. With an MBA and experience in managing family businesses, Nekeisha skillfully handles both civil and criminal cases. Her legal acumen is further enhanced by an LL.M in Oil and Gas obtained in 2020, leading her to run an independent legal practice. She's also a member of the World Economic Forum's Global Shapers Community and a trained Climate Reality leader.

AMILCAR BRANCHE

Partner

Our Caribbean based Attorney-at-Law of over 24 years of experience in areas of Intellectual Property, Civil Litigation, Family Law, Conveyancing, Wills and Estates.  Currently partnering with Ideas to provide guaranteed and efficient service to our clients throughout that region and even beyond.

Management

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LORENA AGUIRRE

CEO

Business Manager with a specialization in finance. With previous experience in the banking, services, productive and construction sectors, she joined Ideas in 2019 as General Manager.

Lawyers

DIEGO TURCIOS

LAWYER
 

As Director of the Costa Rica department, he oversees trademark prosecution. Diego is a dedicated attorney who always aims to aid and attend the client’s necessities as first priority. Has a vast experience with clients in all type of sectors such as pharmaceutical, luxury goods, and consumer products. Specialized in assisting his clients to reduce obstacles in their registrations processes and develop strategies for the correct use of their trademarks.

DENNIS ESCALANTE

CARIBBEAN COORDINATOR

Dennis is our Regional IP Coordinator, bringing unparalleled expertise in the optimization and management of trademark and patent portfolios in the Caribbean and the rest of Latin America. With over 10 years of experience in the filing, prosecution, and maintenance of intellectual property assets, Dennis is a natural ally within the region for the success of any company venturing into our markets. He specializes in handling regional projects, turning them into seamless and hassle-free transactions.

PRISCILA BLANCO

LAWYER

Lawyer Master in Intellectual Property, in charge of the intellectual property portfolio for the Central and South America region.

Assistants

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DANIELA ARIAS

ASISSTANT
Giulianna-Jurado-

GIULIANNA JURADO

ASISSTANT
GABRIEL ROJAS

GABRIEL ROJAS

ASISSTANT

Lawyer

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PAMELA GIRALDO

LAWYER
She joins the Regulatory team in 2021. Has extensive experience in the sanitary management of several products both national and internationally.

Assistant

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MARIA JOSE HERNANDEZ

ASISSTANT

Lawyer

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CLAUDIA HERNÁNDEZ

LAWYER

She joined Ideas in 2020 and has experience in Intellectual Property matters such as verification and filing of all types of procedures: registration, renewal, transfers and modification of trademarks, trade names, advertising signs, patents, copyrights, among others.

Assistant

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DACIA ALEMÁN

ASSISTANT

Lawyers

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DR. OVIDIO PARRA

LAWYER
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MARÍA JOSÉ CASTELLANOS

LAWYER
 

Assistants

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JESSICA SUBUYUJ

ASSISTANT
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CESIBEL ARCHIL

PROCURADORA
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SUSAN FRANCO

ASSISTANT
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Nicolle Wahl

ASSISTANT
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Rolando Pérez

Procurement Support
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Jefferson Sánchez

Procurement Support
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Melina Rodríguez

ASSISTANT

Assistant

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Nahémie PierreSaint

ASSISTANT